Southern College of Optometry (SCO) is a unique feature of Memphis and one of the leading institutions of optometric education in the country. In addition, SCO is also a full-service care facility. The Eye Center serves the greater community, and University Eye Care offers comprehensive care at the University of Memphis campus. SCO has a […]
I used to teach at a school that created individual curriculum for each student. I had one English student who we’ll call Janice. Janice was 10 years old and sharp as a tack. She was technically in the 5th grade, but her vocabulary and reasoning skills rivaled a lot of adults I know. She loved […]
https://www.valeomarketing.com/wp-content/uploads/valeo_blog_featured_images_726x276_prospects_drip_campaign.jpg276726Ashley Paige-Powershttps://www.valeomarketing.com/wp-content/uploads/valeo_logo_blue1.pngAshley Paige-Powers2016-06-29 16:29:402016-08-04 11:05:12Nurture Your Fussy Prospects With A Drip Campaign
Your alumni love you. That’s the first thing to remember. They don’t love coming to your events, or even talking on the phone while you try to wrangle some money or information out of them. Institutional advancement departments get funds from a variety of places. You’re asking alumni, foundations, corporations, and other sources. For some […]
https://www.valeomarketing.com/wp-content/uploads/valeo_blog_featured_images_726x276_non-event_alumni.jpg276726Ashley Paige-Powershttps://www.valeomarketing.com/wp-content/uploads/valeo_logo_blue1.pngAshley Paige-Powers2016-06-07 12:25:532016-07-19 12:53:41The 5 W’s of the Non-Event: Throw an Event Your Alumni Want to Attend
When you look at any posts talking about the rising trends in marketing, you find marketing automation stats mentioned in almost all of them. It’s been on the rise for a while but has seen incredible growth in just the last two years. In 2015, businesses spent over 1 billion dollars on systems last year. […]
https://www.valeomarketing.com/wp-content/uploads/valeo_blog_featured_images_726x276_meditations_marketing_automation.jpg276726Ashley Paige-Powershttps://www.valeomarketing.com/wp-content/uploads/valeo_logo_blue1.pngAshley Paige-Powers2016-04-19 12:57:312016-07-27 13:53:08Meditations on the State of Marketing Automation
https://www.valeomarketing.com/wp-content/uploads/valeo_blog_featured_images_726x276_make_your_nonprofit_site_kick_butt_in_online_giving_v2.jpg276726Abby Jarvishttps://www.valeomarketing.com/wp-content/uploads/valeo_logo_blue1.pngAbby Jarvis2016-03-28 11:19:362016-07-27 13:54:224 Ways to Make Your NPO Site Kick Butt in Online Giving
https://www.valeomarketing.com/wp-content/uploads/valeo_blog_featured_images_726x276_marketing_segmentation.jpg276726Ashley Paige-Powershttps://www.valeomarketing.com/wp-content/uploads/valeo_logo_blue1.pngAshley Paige-Powers2016-03-11 08:40:482016-05-26 16:39:18Let’s Get Smart About Market Segmentation
Cornerstone content is crucial for any content marketer, for any website. You might have heard the phrase tossed around but wondered what makes it different from a blog post or any other content on your site.
https://www.valeomarketing.com/wp-content/uploads/valeo_blog_featured_images_726x276_cornerstone_content.jpg276726Ashley Paige-Powershttps://www.valeomarketing.com/wp-content/uploads/valeo_logo_blue1.pngAshley Paige-Powers2016-02-19 12:34:562016-07-27 13:55:15How To Have Great Cornerstone Content Pages
We love marketing automation, and not just because we’re geeks who love to play around with awesome systems. We love what marketing automation has done for email nurturing, and how it’s changing the way marketers think about who their customers are and what they need. And we’re not the only ones. Marketo & Ascend2 noted […]
Inbound marketing involves a few key components for your business: attracting visitors, converting them into leads, and then turning them into happy customers who want to tell all their friends how great you are.
https://www.valeomarketing.com/wp-content/uploads/valeo_blog_featured_images_726x276_inbound_marketing_strategies_to_grow_your_brand.jpg276726Ashley Paige-Powershttps://www.valeomarketing.com/wp-content/uploads/valeo_logo_blue1.pngAshley Paige-Powers2015-12-29 10:28:362016-07-27 13:56:33Inbound Marketing Strategies to Grow Into