Mobile First: Are You Meeting Student’s Expectations?

Last fall, my friend’s daughter began seriously researching colleges. A smart girl, tech-savvy, with a good idea of what she wanted out of college. Her intended major is pretty specific, and not offered at a slew of schools. She did her research, got her list together, and then got down to vetting the programs. She’d […]

{Infographic} The Mobile Lives of College Students

Look at all these college students running around with their fancy smartphones and elaborate haircuts! Thinking they know all there is to know about technology…. Well, the fact of the matter is they probably do. Being raised in an age where tablets/smartphones act as both communication devices and knowledge-enhancing tools have given students a deep […]

{Video} Mobile Websites: Crucial for Your Nonprofit

Transcript: I want to talk to you today about mobile websites and why they are becoming increasingly crucial for your nonprofit. I’m going to attach a quick infographic that really hit me. Every time I look at one of these, I’m blown away by the stats and just absolutely floored with how quickly mobile usage […]

5 Reasons Colleges & Universities Need a Mobile Website

In today’s increasingly mobile-connected world, colleges and universities need mobile websites. Without one, you may be alienating a large chunk of your target audience: mobile-dependent, college-age millennials. Here are 5 reasons why colleges and universities need mobile websites. 1. You’re Getting Left Behind without One Almost 60% of universities had some form of a mobile presence in 2012. In […]