Cornerstone content is crucial for any content marketer, for any website. You might have heard the phrase tossed around but wondered what makes it different from a blog post or any other content on your site.
Inbound marketing involves a few key components for your business: attracting visitors, converting them into leads, and then turning them into happy customers who want to tell all their friends how great you are.
If you’re a marketing blog addict, you have most likely noticed content marketing or social content marketing comparisons popping up all over the internet. “Content marketing is like a ferris wheel.” Or “a good social content strategy should be like Britney Spears”… Yeah. Today’s infographic helps roll content creation in a new, tastier direction: The Social Content Strategy Cheeseburger.
Are you a checklist shopper? Marking off items as you go, checking and double-checking to make sure you didn’t forget toilet paper or some equally critical materials, etc.? Like millions of peeps out there, I am a shopping list lover. For me, ‘free-brain’ shopping equals total disaster. Meaning I may go to the store for […]