Link Building Strategies for 2013: Make Your Website “Link-Worthy”

With Google’s latest Panda and Penguin updates, old school link building techniques are quickly becoming a thing of the past. In Google’s eyes today, a few high-quality, relevant links are vastly more valuable than a large number of low-quality links that have nothing to do with your site’s content. Because of these changes, getting quality […]

5 Reasons Why Mobile Websites are Crucial for Nonprofits

In 2013, Google anticipates that mobile internet traffic will exceed traditional desktop traffic for the first time in history. With web usage on tablets and smartphones on the rise, nonprofits without an established mobile web site may be left in the dark. If your organization doesn’t already have a presence on on this emerging platform, […]

5 Things You Should Know About Pinterest Business Accounts

The wait is over: Pinterest business accounts are finally here. With this new update, the rising social media juggernaut has released a few new tools for ‘pinning’ as a company, organization or brand. If you’re a seasoned Pinterest pro or just want to know what all the fuss is about, check out these five tips […]

How Using a Digital Marketing Agency Can Help Non-Profits Save Resources

Non-profits are the unsung heroes of society, serving the public good, the forgotten, the sick, and the suffering.  Running a successful non-profit in the new millennium takes some serious marketing chops in addition to handling all of the administrative, operational, accounting and human resources related issues of an organization.  Making a difference can make you […]