Running an online marketing or awareness campaign can be a fruitless attempt if you don’t know where to set the bar- otherwise known as Benchmarks. Just like everyone else, nonprofits have to be aware of attainable benchmarks. It’s important to have realistic expectations in order to know if the goals you set are going to be […]
With 750 million 1 billion (and growing) users, Facebook and its’ pyramid effect has the capacity to reach a limitless audience for minimal, if any, expense. When looking for cost effective ways to promote, engage and interact with your audience, many nonprofits have discovered that nothing compares to the results they see behind an active social media […]
A big problem. A simple solution. A happy, healthier community. Nonprofits are doing great things everyday all around the world. The difference between the one’s you’ve heard about and the one’s you haven’t could possibly be explained with one word: Video. A video that is going to serve as an asset to a nonprofit fundraising, […]
