Posts

The Facts: Measurability and Search Engine Marketing

Measurability and Search Engine Marketing: what you need to know about measuring the effectiveness of your efforts. How do you justify the value of Search Engine Marketing (SEM)? This is a question that we constantly have to answer to business owner to justify the value of hiring an Internet marketing firm. Since SEM is a […]

Why online marketing?

I attended a Small Business Chamber function tonight and met some interesting new people.  What’s more interesting to me, though, is how few people that I come into contact with are making any kind of effort in regards to their online marketing. It’s easy to understand why a start-up would not rank their Internet marketing […]

First blog… and away we go

Well I suppose it’s time that I finally start practicing what I preach and get a blog started.  How many times I’ve belabored the point that blogging is an important part of how you position your organization online, as well as an important part of good organic SEO. So let’s talk a little bit about […]